What it is
Harvesting 1000s of Ratings & Reviews, eShopper Review Analysis unlocks authentic and unprompted consumer feedback on your products and their competitors. It returns an original and unique set of insights on consumer attitudes. The methodology is efficient and the process is fast.
Using a combination of AI, natural language processing with native language auditors, our data modeling organizes product features which are trending in Reviews, assessed by volume of mentions, by sentiment and by Star Rating. This highlights the product features your consumers really love as well as those which pose competitive threats.
eShopperReviewAnalysis supports you through product launches, market entry strategies, competitive positioning and marketing communications effectiveness.